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FORGEHOME · FOR GENERAL CONTRACTORS

The website your contracting business actually needs.

A managed website, estimate-capture system, AI sales assistant, and built-in CRM — one subscription, one platform, never rebuild again. Built for residential remodelers, custom home builders, and design-build firms.

  • Launches in 14–21 days
  • Built for residential remodelers, custom home builders, and design-build firms
  • $650/month — replaces WordPress + Calendly + your contact form + your CRM + email service

Most contractor websites were built once and never touched again.

You paid an agency or your nephew a few years ago. The site has a logo, a contact form that emails you when it works, and four photos from a project you finished in 2022. Estimate requests come in at 9pm and sit unanswered until Monday.

Around it, you've stitched together five other tools: Calendly, a CRM nobody updates, Mailchimp, a UTM tracker that never quite got hooked up, and a spreadsheet for the in-person visits. Nothing talks to anything.

Most GCs are paying $400–$1,500/month across those tools to do badly what ForgeHome-GC does for $650 in one platform.
WHAT'S INCLUDED

One subscription. Everything works together.

Estimate capture + scheduling

Multi-step form, 4 scheduling modes (photo, phone, video, in-person, paid). Homeowners pick from your actual calendar.

AI assistant — trained on YOUR services

Not a generic chatbot. Answers the 9pm "do you do basement remodels in Bowie?" question correctly for your business.

Built-in CRM + HubSpot sync

One customer record across every surface. Deduplicated by email. One-way sync to HubSpot — your CRM stays current.

Website + content + SEO

Pages, blog, photo gallery, SEO metadata. Build on a 100+ block library. Rank for local kitchen-remodel queries.

Homeowner self-manage portal

60-day token link in every confirmation. Reschedule with two clicks, no login. The "can we move it?" voicemail goes away.

Sales team + inquiries inbox

Each rep gets a profile and assignments per surface. One inbox. Inquiries aged in red. The right rep on every lead.

Email + SMS automation

Confirmations, 24-hr reminders, reschedule and close-out notices. Editable templates. Locked workflow.

30-day funnel reporting

Requests → confirmed → estimates → won. Per source. Per rep. Know which yard sign actually drives jobs.

WHAT MAKES IT DIFFERENT

Most contractor tools were built for one slice of your workflow. This was built for all of it.

One customer record, every surface

Inquiries, estimate requests, AI chats, manage-portal actions — all tie to the same customer record. CRMs have records; websites have form submissions; almost nothing in this market joins them.

AI grounded in your actual services

Not "construction questions, generally." A live retrieval index over the services you offer. Answers correctly for your GC, not the industry average.

Four scheduling modes in one form

Most tools ship one mode. ForgeHome-GC handles photo, phone/video self-serve, request-confirm site visits, and paid Stripe consults — all from the same form.

Token-as-credential homeowner UX

The self-manage link in every confirmation email works for 60 days without a login or account. Zero-friction where it belongs; full-auth where it needs to be.

PRICING

One price. Everything included.

ONBOARDING
$1,500 one-time

Site build, AI assistant config, booking setup, HubSpot integration, branding.

MONTHLY
650month

Hosting, AI, scheduling, CRM, automation, audit log, support — all included.

No annual contract. 30-day money-back guarantee. Cancel anytime. Multi-market or franchise needs? Contact us for custom pricing →

LIVE DEMO

Don't take our word for it. Click around.

Tidemark Build is our live demo for ForgeHome-GC. Submit a fake estimate request, get the confirmation email, reschedule yourself from the homeowner manage portal.

HONEST ABOUT FIT

Who this is for / not for

Built for

  • Residential remodelers (kitchen, bath, additions)
  • Custom home builders (small-mid shops)
  • Design-build firms (5–15 person teams)
  • Multi-trade contractors
  • Owner-operators tired of phone tag

Not for

  • Commercial GCs
  • National production builders (we have ForgeHome)
  • Pure subcontractors
  • Anyone looking for $30/mo Wix template

We're not a Wix template. We're not Houzz Pro. We're not a generic SaaS workflow tool with a website bolted on.

We're a managed website platform built specifically for how contractors sell.

Ready to see if it fits?

Two ways to evaluate. See the demo on your own time, or get on a 30-minute call to walk through your specific business.

aj@forgehome.io